Amazon has a zero-tolerance policy towards any customer reviews violations. If Amazon detect any attempts to manipulate customer reviews, Amazon take immediate actions that include, but are not limited to:
· Immediate and permanent withdrawal of the seller’s selling privileges on Amazon and withholding of funds.
· The removal of all the product’s reviews and preventing the product from receiving future reviews or ratings.
· Permanent delisting of the product from Amazon.
· Legal action against the seller, including lawsuits and referral to civil and criminal enforcement authorities.
· Disclosing the seller’s name and other related information publicly.
Violations to Customer Reviews policies include, but are not limited to, these actions:
· A seller posts a review of their own product or their competitor's product.
· A seller offers a third party a financial reward, discount, free products, or other compensation in exchange for a review on their product or their competitor’s product. This includes using services that sell customer reviews, websites, or social media groups.
· A seller offers to provide a refund or reimbursement after the buyer writes a review (including reimbursement via a non-Amazon payment method), and asks the buyer to change or remove the review, before or after the refund or reimbursement. This could be done via buyer-seller messaging on Amazon or directly contacting customers or using 3rd party services, websites, or social media groups.
· A seller uses a third-party service that offers free or discounted products tied to a review (for example, a review club that requires customers to register their Amazon public profile so that sellers can monitor their reviews).
· A family member or employee of the seller posts a review of the seller's product or a competitor's product.
· A seller asks a reviewer to change or remove their review. They might also offer a refund or other compensation to a reviewer in exchange for doing so.
· A seller diverts negative reviews to be sent to them or to a different feedback mechanism while positive reviews are sent to Amazon.
· A seller creates a variation relationship between products with the aim of manipulating reviews and boosting a product’s star rating via review aggregation.
· A seller inserts a request for a positive Amazon review or an incentive in exchange for a review into product packaging or shipping box.
· A seller uses a customer account to write or change a review on his or his competitor’s product.
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